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Affiliate Marketing: How to Identify a Profitable Niche or Product
Every affiliate marketer wants to make the most from his or her efforts, which is why it is crucial to find a niche market that will bring you the most profit for investing online. You may find it difficult to determine the best niche to enter, especially if you are just getting into affiliate marketing. This is a crucial step that will greatly influence your success or failure once you invest online. In fact, it will give you the motivation you need to devote a significant amount of your time and effort in creating a meaningful website, build traffic and generate a worthwhile income.
Don’t Walk Blindly
Most affiliate marketers investing online start out in the Clickbank marketplace. However, there is a lot of potential in other networks. One serious misconception that people have is that physical products are not as profitable as digital ones.
For instance, many people believe that the commission on physical products is too low when compared to the digital option when investing online. On the contrary, there are physical products whose commissions go up to 75 dollars. While the commissions on physical products usually range between 4 and 10 percent, some merchants will offer you a commission of up to 50 percent on their physical goods.
Let’s Get Physcial
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When comparing physical and digital products for investing online, it’s important to consider the fact that physical products are often priced a lot higher than digital ones. This means that you won’t have to make as many sales on physical products. In fact, you may need to make a lot more sales on a digital product to make the same amount of commission you would get from one physical product, even if the payout is 4 percent.
Stop Crying and Use Them
Another argument that many marketers raise is that it’s difficult to get accepted by other networks apart from Clickbank. While some CPA affiliate marketing networks could prove tougher to get into when investing online, most physical product networks can be pretty easy to work with. All you have to do when you experience difficulty is make a phone call to them and explain your plan – this will most likely work in your favor.
Picking the right physical product
There are also some practical tips and tools that you could use to find a niche market when investing online. One of the advantages of opting for physical products is that there are many of them in numerous niches. This means that you have a world of opportunity you can take advantage of – all you have to do is pick the best.
One of the tools that you could use in identifying a suitable physical product for investing online is eBay Pulse. You get a list of the most popular products that customers are looking for on the “Popular Searches” list. Pick one of the items you think you could sell and check how much it goes for. A price tag of 200 dollars or more would probably get you a good commission. You also have the option of filtering the items based on the price; for instance, you could filter the items so only those above 200 dollars are displayed.
Once you have found an item with a decent price tag, look for its search volume so you can know how many searches it gets on search engines. Note that since the product is on eBay, it probably already has a good number of people looking for it and would probably be good for investing online.
You could also go to Amazon and go to the “Shop All Departments” section, which displays all the different categories of products that are sold on the site. Once you pick a category you find appropriate, you get to see all the different items that are available in the category as well as other sub-categories that you could consider. Again, the first thing you should look at is the price of each particular item so you can know just how much you will earn as your commission when investing online.
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Amazon provides reviews from users as well, so you should take a look at these and pick items with a favorable overall review rating. Once you have identified a particular product, use Google Keyword Tool to determine its search volume. You will get various keyword options that you could work with should you choose to build a website for the product. Look at the local monthly searches or global monthly searches, which will give a clear picture of its demand from consumers. However, be sure to pick keywords that are moderately competitive in preference to those that are too competitive when investing online.
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Written by: Andrew Kelly