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From the time of their evolution in the earlier half of the nineteenth century to the new world record set in November 11, 2011 by Tom Rauen for the most t shirts worn at once, t shirts have grown to become an integral part of the lifestyles of many people in all parts of the world. It is perhaps due to this very reason that t shirt designs have also grown and evolved into a major industry in the world today. For the lovers of t shirts, this particular item of clothing has developed into more than just an item of clothing. For some it is a successful business tool, used effectively as a human billboard with results as impressive as those from any form of advert, while for others, the t shirts have grown to become a form of self expression.
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T shirt design today encompasses so many areas of our day to day lives and this article will be dedicated to a discussion of some of the ways in which t shirt design has been used effectively in the lives of different people as well as a discussion of how one can go about choosing the right t shirt design and the design companyto produce the same.
Some of the ways in which t shirt design has been used over the years as an effective communication tool include the following.
As an advertisement tool
Many companies have realized the popularity of t shirts among people of all age groups and, since advertising is all about reaching the largest audience possible with a particular message, they have adopted the use of t shirt design as an advertisement medium of choice. Today, in practically all parts of the world, it is not uncommon to see t shirts bearing the designs of companies’ logos or emblems. Normally, the companies also include some message or slogan written in a catchy and memorable tone. The message displayed on the t shirts is usually something that the target population for which the shirts are intended can associate with easily. Over the years, this form of t shirt design whereby the human subjects are used as human billboards has proved to be very effective for the companies that have tried then and even though the costs that are involved in the production of the designs may be high, most companies find that it pays off in the long run.
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Most of the companies that use t shirt designs as a form of advertisement normally issue the t shirts free of charge. However, some of the larger companies whose products or services are in higher demand actually sell the t shirts, thereby generating additional income. In case you are looking for the best way to market your new business within some limited geographical region, then you should consider using t shirts as your choice advertisement. There are very many tshirtdesign companies who will be able to provide you with this kind of service at very affordable rates and in addition, most of them offer attractive discounts for printing the t shirts in bulk.
T shirt designs can be used very effectively as a form of identification. Groups of people with similar interests normally print particular designs on their t shirts so that they can identify each other and so as to stand out from other people who may not share the same interests. For instance, an organization may decide to print special t shirt designs, such as the organization’s logo and slogan on the t shirts and give them to its employees. The t shirts will make the identification of the organization’s employees a lot easier. This is a very attractive option for most organizations and it is even more suitable for small or struggling companies that wish to identify their employees but are not in a position to pay for the relatively more expensive uniforms.
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For self expression
Sometimes, an individual may wish to pass on a particular message about some phenomenon but may not have enough finances to reach the audience size that he or she wishes to reach. In this case, one of the best ways to pass on this message is by having it outlined in an attractive t shirt design. By wearing the t shirt with the message inscribed on it, the individual in question will be able to pass on this message to anyone who reads the t shirt.
The same can be said of organizations that wish to raise awareness concerning particular social issues. For instance, an organization wishing to create awareness about the existence of a certain disease may consider having attractive t shirt designs bearing that message printed of their t shirts and distributing these t shirts to the targeted populations.
In addition to the above reasons, an individual may opt to have a special t-shirt design printed on his or her t shirt simply because the particular design makes the t shirt look much better and may have no special message that he or she wishes to pass on. The above are just but a few of the main reasons why many people in the world today are exploring into t shirt designs. There are many more reasons for the same and the reasons themselves can be as diverse as the individuals who are seeking the same.
Whichever the reason for which you are looking for a t shirt design, one thing remains clear from the foregoing discussion. The t shirt design that is selected must be striking and unique in some way. This is essential especially for the designs that bear particular messages that they are supposed to pass on since it is only by making the design striking that you will get people to actually read the message. Striking in this case may mean that the t shirt is very beautiful and attractive to look at but is not limited to this meaning alone. A shocking t shirt design will work just as fine if it is shocking enough to make people want to know more from the t shirt. The number of designs that you can choose to have printed on your t shirt is practically unlimited and may only be restricted by considerations for modesty and respect.
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Written by: Andrew Kelly